CHAMBERLAIN®
Building Excellence with Integrity and Precision
REQUIREMENT
Chamberlain Construction lacked a unified visual identity that accurately represented their expertise and values, leading to inconsistent branding across various platforms. This created a disconnect between their high-quality work and their outward brand presence, limiting their ability to stand out in the competitive construction industry.
SOLUTION
The development of a cohesive brand identity, including stationery and signage, provided Chamberlain Construction with a professional and consistent visual presence. This new branding effectively communicates their legacy of excellence and future-focused vision, helping them stand out in the construction industry and attract new business opportunities.
59%
INCREASE IN WEBSITE TRAFFIC
64%
BOOST IN SOCIAL MEDIA FOLLOWERS
37%
UPLIFT IN SERVICES SALE
What Sets It Apart
All About The Project
The goal of the project was clear: take Chamberlain Construction’s brand from a solid foundation to a skyscraper of modern identity. First on the agenda was updating the logo and visual elements to reflect their top-tier status in the construction industry. We didn’t just stop at a logo refresh—no, we gave the brand a complete makeover, ensuring a unified look across all touchpoints. From stationery that says "We mean business" to signage that screams "Here’s where the magic happens," the new design solidifies Chamberlain’s position as both a reliable partner and an innovative leader.
The design process wasn’t your average blueprint run-through either. After diving deep into stakeholder interviews and industry research, I developed concepts that married the best of Chamberlain’s traditional roots with sleek modernity. With bold typography, a sophisticated color palette of deep orange and forest green, and a refined logo, Chamberlain now has a brand identity that’s not just memorable, but unforgettable. The launch was a hit, and with the brand guide in hand, Chamberlain is all set to continue building their legacy, one perfectly branded touchpoint at a time.